Even if you’re not a dedicated vogue aficionado, the chances are you have probably heard about one of the most recognizable fashion brands in the world, Versace.
Since the 1978 foundation, the Italian label has become one of the go-to destinations for luxury clothing and jewelry.
Not one major fashion show goes without the presence of the newest Versace collections. It’s also one of the favorite brands among celebrities and Versace Sport Tech GMT stars.
Questioning the quality of Versace clothes would be pointless for two reasons: a) the biggest fashion critics unanimously agree it’s one of the top-end fashion labels in the world b) I’m not a fashion expert.
That being said, I do know a thing or two about watches.
Because Versace is mostly associated with luxury apparel, not many people are aware the brand has a huge line of comment-worthy timekeepers to its name. In this Versace watches review, we will have a closer look at all factors that contribute to the overall quality of the collection and decide whether Versace timepieces deserve the not-so-cheap price tag.
Like with all Versace Sport Tech GMT reviews on my website, we start with the brand’s history. If you’d like to skip this part and move straight to the watch quality review, simply choose the appropriate section below.
When you compare Versace Sport Tech GMT to some of the most recognizable and oldest hands in the watchmaking industry, such as Bulova, Tissot or Citizen, the 5-decade sounds pretty short.
The company was founded in 1978 by the talented Gianni Versace, in Milan.
Gianni was an independent and highly thought-of designer who had just launched his first collections for other Milanese brands – Callaghan, Genny and Complice. After the massive success of his lines, he decided to open his first boutique in Milan’s Via Della Spiga.
At that time, Gianni Versace was one of just a few independent designers who were in full control of their business, from designing to retailing.
After starting to dominate the fashion industry, in 1982 the brand expanded into jewelry, accessory, and home furnishing fields. At that time, Versace watches were still nowhere to be seen.
After joining the company, Gianni’s younger sister, Donatella, launched two new collections in 1993. “Young Versace” and “Versus” were instant hits and a year later the brand gained worldwide coverage due to the black Versace dress of Elizabeth Hurley.
Due to the adventurous design and connection with many celebrities such as Michael Jackson or Elton John, Versace was oftentimes referred to as the “Rock n’ Roll designer”.
From the very beginning till now, Versace has been known for hiring the same models for their ads as they on the runway.